About Farsons Beverage Imports Company Ltd
Farsons Beverage Imports Company Ltd (FBIC) is a subsidiary of the Farsons Group and Malta’s leading importer and distributor of international beverage brands.
Established in 1966 (as Wands Limited), it handles the importation, marketing, sale, and distribution of a wide range of premium wines, spirits, beers, coffee, waters, and non-alcoholic beverages from global partners such as Pernod Ricard, AB InBev, Campari Group, Red Bull, and many others, serving the local trade, retail, and hospitality sectors through Farsonsdirect.
Our Services
Premium Beverage Import & Distribution
Farsons Beverage Imports Company Ltd (FBIC) is Malta’s leading importer and distributor of international wines, spirits, beers, coffee, mineral waters, and premium non-alcoholic beverages.
Brand Management & Marketing
Provides expert brand management, trade marketing, and promotional support to position global brands successfully in the local market.
Retail & E-commerce
Operates Farsonsdirect, offering a wide selection of beverages with retail outlet and online shopping with delivery across Malta and Gozo.
Wholesale Supply
Supplies the hospitality (HORECA), retail, and supermarket sectors with efficient wholesale distribution and logistics.
Why Choose Farsons Beverage Imports Company Ltd?
Malta’s Leading Beverage Specialist
As the dedicated importation arm of the Farsons Group with over 55 years of experience, FBIC offers the widest and most premium portfolio of international beverage brands in Malta
Strong Global Partnerships
Official partner of world-renowned producers including Pernod Ricard, AB InBev, Campari Group, Red Bull, Jägermeister, and many others, ensuring authentic products and strong supply chain reliability.
Full-Service Expertise
Combines professional brand marketing, efficient logistics, and direct-to-consumer retail through Farsonsdirect for complete market coverage.
Trusted Local Heritage
Part of the iconic Farsons Group since 1966 (as Wands Limited), known for quality, reliability, and deep understanding of the Maltese market.